For season 2 of Mob Wives, this unified cross platform campaign capitalizes on the New Year's launch date to create a memorable appointment with the audience. To heighten the drama, the print execution takes compositional cues from French Romantic painter Gericault's Raft of the Medusa.
Creative Directors: Phil Delbourgo, Traci Terrill, Tony Maxwell
Live Action Director: Micah Perta
Print Art Direction: BLT
Photographer: F. Scott Schafer